Along with the advancement of new countryside construction and the launch of coordinating urban-rural strategy, the government and academic circles have paid more attention to the land reclamation problem. As a result, the land reclamation regulation has been turning a major action currently taken to expand domestic demand, to push forward the new countryside construction and to realize urban-rural coordination. Land reclamation can help to excavate the land potentiality in rural areas, promote the construction of pothook for urban-rural land, improve the living condition in rural areas, and release the contradiction between the land occupation for construction and the farmland protection. It is of theoretical and practical significance to explore the model of land reclamation based on urban-rural coordination development. By constructing the evaluation system of urban-rural coordination index, we evaluate the level of urban-rural coordination development for 13 cities in Jiangsu Province. It is shown that there are 4 kinds of zonings: the highest ones, the higher ones, the medium ones and the lower ones. According to the classification, we conclude 4 kinds of models for land reclamation: to adapt the expansion of urbanization; to improve the construction of infrastructure; to attract the small villages around the central ones; to develop the characteristic agriculture.